New Web Design Trends to Adopt

You need to keep revamping your site if it to keep its edge over the competition. This can be attributed to the changes web design faces over time. A good web designer in the know shall make sure they play their part. Here are some of the new trends you need now.
Minimalist design is the new trend. Minimalism has grown from a design consideration to a way of life for most people. This can be seen in interior design considerations, where people now prefer clean lines, plenty of white space, and fewer frills. Flat design is the applicable version in web design. There has been a big improvement in SEO. As images are data intensive, sites get slowed down by them. But with more pops of color and illustrations and fewer images, your site becomes more optimized.
The focus on mobile sites has increased. More of us now turn to mobile phoned to do all our browsing. This makes it important to have a site that goes beyond desktop presentations. You need to see it optimized not just for desktop but also for mobile. There is also a need to keep it responsive, so that people love to use it. At the very least, your site should work on mobile devices first before any other platform.
There is also the implementation of smarter chatbots. Through AI, you shall manage to engage your customers well and guide them to where you need them. They help you manage to deliver instant responses which go a long way for your customers.
There is also more use of custom illustrations when compared to images. These shall take less time to load, and make your point more vividly. Your SEO efforts shall thus be boosted. You need to make sure the illustrations are made with your companys thematic language, so that customers can relate to them better.
You can now see more use of video backgrounds. They have a better effect than still imagery. They offer more emphasis when you need to communicate your brand messaging. They will keep people glued to your site, which allows you to sell to them more. You shall discover more ways to make better use of video here.
There is now more use of expressive typography. Typography now serves the purpose of design as well. This shall be the case when you consider big and bold headlines. The choice of fonts for your content shall help you get certain reactions from the audience. A good solution would be to go for a custom typeface. This shall serve as part of the brand and site identity.
You will learn more ways to improve your site when you visit this page.